KSI’s Vision for the Club
“I want to tell the world something big is going to happen,” said KSI, the YouTuber and entertainer who recently acquired a stake in Dagenham & Redbridge F.C. This statement reflects his ambitious plans for the club, which he aims to elevate to the Premier League.
Match Day Highlights
KSI attended the match on March 7, 2026, where Dagenham & Redbridge triumphed over Dorking Wanderers with a score of 1-0. The attendance for the match reached 2,281, marking an increase of over 1,000 fans compared to the previous game. This surge in support is a promising sign for the club’s future under KSI’s ownership.
Background and Ownership
At 32 years old, KSI, whose real name is Olajide Olayinka Williams ‘JJ’ Olatunji, has made a significant leap from being a social media influencer to a football club owner. Alongside him, former footballer Andy Carroll holds a minority stake in the club. KSI’s involvement is seen as a pivotal moment for Dagenham & Redbridge, especially for fans who have followed his journey from his early days of dreaming about football online.
Documentary Series
KSI is set to front a documentary series titled ‘Race To The Top’, which will chronicle his ownership journey with Dagenham & Redbridge. The series will premiere on his YouTube channel, which boasts over 17 million subscribers, and will be dubbed into 14 languages, broadening its reach.
Future Aspirations
“This is a really big deal for me. For the fans who’ve been with me since Race to Division One, it’s a full-circle moment – from dreaming about football online to actually taking over a club,” KSI expressed, highlighting the emotional significance of this venture. His ultimate goal of reaching the Premier League is ambitious, with Dagenham & Redbridge currently five promotions away from that level.
Next Steps
As KSI embarks on this new chapter, the football community will be watching closely to see how his vision unfolds. The excitement surrounding his ownership and the recent match victory suggests a promising future for Dagenham & Redbridge F.C.
